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EconomyPublished: 26 July 2026 at 14:37

EU relieved as new US tariffs respect transatlantic trade truce

The EU cautiously welcomes the 10% US tariff on European goods, which aligns with last year's trade deal, but the Google fine risks provoking new tensions.

Foto: Politico Europe

The European Union has expressed cautious relief after US President Donald Trump imposed a 10% tariff on EU goods, respecting the threshold set under last year's trade agreement. The deal, struck in Turnberry, Scotland, aims to protect EU exports from higher duties, but the situation remains fragile.

Meanwhile, the EU's recent €6 billion fine on Google for antitrust violations comes as Washington prepares additional tariffs that could threaten the delicate truce. Brussels officials insist the fine is legal and non-political, but the Trump administration may use it as a pretext for new trade restrictions.

Regarding generic drugs, the EU argues that its unbranded medicines are shielded by last year's agreement. Legal experts in Brussels claim these products meet the deal's criteria, so they are not subject to the new tariffs. However, analysts warn that the trade environment is still volatile, and any changes could impact both economies.

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