IBU extends TV deal with EBU through 2034 as biathlon season nears with Munich event
The International Biathlon Union has extended its broadcasting agreement with the European Broadcasting Union through 2034, ensuring free-to-air coverage of biathlon across Europe. The season's first major event takes place in Munich in October, featuring Latvian athletes.
As winter approaches, so does the start of a new winter sports season, and biathlon fans across Europe have reason for optimism. The individual sport remains one of the continent's most popular, and its long-term television availability has now been secured.
Long-term broadcasting agreement
The International Biathlon Union (IBU) has extended its television broadcasting agreement with the European Broadcasting Union (EBU) through 2034. Under the deal, biathlon competitions will continue to be shown on free-to-air public television throughout Europe, as well as on various modern media platforms, giving viewers flexibility in how they follow the sport.
The long-term nature of the agreement provides stability for both broadcasters and biathlon fans, guaranteeing that the sport will remain accessible to wide audiences without requiring paid television subscriptions for at least another decade.
Season kicks off in October
While the main winter season is still some way off, the first significant competition of the new season arrives soon. Summer biathlon events will be held in Munich in October, with Latvian athletes among the competitors. The event marks the symbolic start of the new season and offers an early look at athletes' form ahead of the winter competitions.
