Bakery Flora's gingerbread packaging draws shoppers' attention ahead of Christmas

Christmas treats are gradually appearing in Latvian shops, and this year gingerbread from the bakery Flora has caught attention. On the social network Threads, shoppers are discussing both the design and the price, even though Christmas is still more than a month away.

Packaging on social media

A woman posted photos of this year's gingerbread packaging on Threads, writing that Flora had once again outdone itself and that the designs were very beautiful. The boxes are decorated with wintry drawings and animal characters. They come in various sizes, so the gingerbread can be bought for oneself or as a small gift for loved ones.

In the comments, some users called the gingerbread the tastiest and the best. Not everyone likes the new design, however: one commenter said she preferred last year's look.

Price debate

Alongside the compliments, the price has also drawn attention. One commenter expressed surprise at the cost of a half-kilogram box, which she put at 16 euros. Another user pointed out that in the Rimi supermarket chain the Flora honey gingerbread is available for 14.99 euros per kilogram. A further comment suggested that prices look higher than last year.

The source does not state what the gingerbread costs in different shops, and the price comparison is based only on user comments.