Porsche Taycan Could Be Discontinued by 2030
German outlet WirtschaftsWoche reports that Porsche may discontinue the Taycan by 2030 after sales more than halved in two years. The automaker has not officially confirmed the plan.
According to German business publication WirtschaftsWoche, which cites internal company sources, Porsche may discontinue its Taycan electric model by 2030. The manufacturer has not officially confirmed this information, but sales figures point to a sharp decline in demand.
The Taycan was Porsche's first series-produced electric vehicle, launched in 2019. Since then, sales have fallen significantly — from nearly 41,000 units sold in 2023 to about 16,000 in 2025. In the first half of 2026, just over 6,000 units were sold, suggesting the downward trend is continuing.
Still a technical standout
The declining sales are not linked to the car's capabilities. The most powerful version, the Taycan Turbo GT with the Weissach package, produces 760 kW (1,034 hp), accelerates from 0 to 100 km/h in 2.2 seconds, and reaches a top speed of 305 km/h. On a single charge, it can travel up to 555 kilometers under the WLTP cycle. The car features two electric motors, all-wheel drive, and an 800-volt electrical architecture.
This means that if the Taycan is indeed discontinued, the reason would be weak market demand rather than any technological shortcoming.
Reports also indicate that Porsche had previously considered moving Taycan production from Stuttgart to Leipzig, but that plan has reportedly been dropped.
