Prada faces boycott calls after appointing Palestinian singer as brand ambassador

Italian fashion house Prada has come under fire with boycott demands following its decision to appoint Palestinian singer Saint Levant as a brand ambassador.

Pro-Israeli activists have called on consumers to boycott the company, viewing the appointment as support for the Palestinian cause. Prada has not yet officially responded to these calls.

Saint Levant, known for his music and activism, was named as a brand ambassador in a recent campaign. His appointment has sparked mixed reactions on social media and in the press.