Wednesday, 7 October 2026
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TechnologyPublished: 7 October 2026 at 22:57

Roku OLED TVs discounted by up to $400 during Prime Day

A deal on Roku's first-ever OLED televisions has returned on the final day of Amazon's October Prime Day. The 55-inch model costs $699.99 and the 65-inch version $799.99.

Foto: The Verge

A discount on Roku's first OLED televisions has come back for the last day of Amazon's October Prime Day. A similar offer ran just over a week earlier but expired.

According to The Verge, the 55-inch Pro Series OLED is listed at $699.99 on Amazon, roughly 30 percent below its list price. The 65-inch version sells for $799.99, which is $400 less than its original price.

Key features

Both models support a native 120Hz refresh rate, a plus for gamers. The sets include four HDMI 2.1 ports, allowing 4K gaming at the full refresh rate. Dolby Vision and HDR10 Plus are also supported, and a backlit Roku remote control comes in the box.

How it compares

Several TV deals have appeared during Prime Day, but the publication says these are the lowest OLED prices by a wide margin. The editors have not tested the model, though they describe it as an affordable way to get excellent contrast for movie or game nights.

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