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EconomyPublished: 13 November 2026 at 06:11

Streaming subscriptions cost the same in Latvia as in Estonia, but less than in Lithuania

A bundle of five popular streaming services costs 46.95 euros a month in Latvia, the same as in Estonia, and one euro more in Lithuania. The only difference comes from the Netflix Standard price.

Foto: Latvijas Avīze

A bundle of five widely available video streaming and TV subscriptions costs 46.95 euros a month in Latvia. That matches Estonia, while Lithuania is one euro more expensive. The finding comes from a price comparison by the Latvian newspaper Latvijas Avīze, based on the independent subscription price platform Alt-subs. The platform collects prices of digital services, checks them on providers' official websites and updates them weekly. It uses regular monthly prices including VAT, not promotions or long-term discounts.

What the comparison covers

To keep the comparison fair, only five platforms available in all three Baltic states were included: Netflix Standard, Disney+ Standard, HBO Max Standard, Amazon Prime Video and the Go3 Special plan from the TV service Go3. Identical plans were compared in each country.

The biggest gap comes from Netflix Standard, which costs 9.99 euros a month in Latvia and Estonia but 10.99 euros in Lithuania. Prices for the other four platforms are the same in all three countries. As a result, the bundle costs 12 euros more per year in Lithuania than in Latvia or Estonia. In Latvia, the annual cost is 563.40 euros.

Prices in Latvia

Amazon Prime Video is the cheapest of the services reviewed at 6.99 euros a month. Netflix Basic costs 7.99 euros, Standard 9.99 and Premium 11.99. Disney+ Standard costs 9.99 euros and Premium 13.99, while HBO Max Standard costs 9.99 and Premium 11.99. YouTube Premium's individual plan costs 11.99 euros.

Go3 Special costs 9.99 euros a month, while the sports offer Go3 Sports+ costs 49.99 euros. LMT Viedtelevīzija costs 9.99 euros, and Balticom TV starts at 10.50 euros. The source notes that the content of these services differs, so a price gap alone does not show which is better value. Latvian-language options are not available for all content on the international platforms.

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