Green becomes the rising star of car colors as brown fades away
More than 100,000 new green cars were registered in Germany in 2025 — the highest figure in over 20 years — while brown vehicles continue losing popularity.
Car color preferences are shifting, with green – once a rare sight on the roads – rapidly gaining popularity among buyers. According to available data, more than 100,000 new green vehicles were registered in Germany in 2025, marking the highest figure recorded in more than two decades. Compared to the previous year, the number of green cars sold rose by approximately 27 percent.
Used car market shows the same shift
A similar pattern is emerging in the used car market. A decade ago, green vehicles accounted for only about one percent of cars sold, but among newer vehicles that share has now climbed to roughly six percent. Green is most commonly seen on electric and hybrid vehicles, but it is also gaining ground across other segments, including SUVs and hatchbacks.
Brown loses its appeal
The opposite trend is visible for brown, whose popularity has declined significantly in recent years. In the used car market, brown vehicles now make up only about 0.5 percent of the total offering. This suggests that traditional, neutral car colors are gradually losing their long-held dominance, while green is transforming from an exotic choice into one of the most notable trends in the automotive color palette.
