Apple posts iPhone sales record despite no standard model in this year's lineup

US tech company Apple reported record iPhone sales in its fourth-quarter earnings report, released on Monday. iPhone revenue reached $57.58 billion, a 17 percent increase from the same period last year. The growth came even though this year's refresh brought only Pro versions and no standard model.

The increase follows the September launch of the iPhone 18 lineup, which includes the pricier iPhone 18 Pro and Pro Max. Apple also raised prices on its older models at the same time. The company also unveiled its first folding phone, the iPhone Duo, but preorder sales of that device are not part of this report.

Cost pressures

Like other device makers, Apple is dealing with supply chain constraints and rising memory costs, which has led it to raise prices across its products. Only a limited number of iPhone Duo units were available in stores at launch, and some estimated shipping dates stretch into 2027. Apple CEO John Ternus told CNBC that memory costs were higher than in the June quarter, partly offset by the benefit of carrying inventory and lower costs on non-memory components.

Other segments

Total company revenue rose 12 percent to $114.5 billion. The Mac business grew 24 percent to $10.79 billion. The services division, which includes App Store commissions and subscriptions such as Apple TV and Apple Music, reached $31.57 billion. iPad revenue, by contrast, fell 10 percent year over year to $6.23 billion.

Apple has made other major launches over recent weeks. It pushed into the smart home market with its first smart home display and a series of video doorbells, security cameras and door locks, built with LG and Schneider Electric. Last week it also revealed a MacBook Pro with a touchscreen, a design choice that its executives had long resisted.