Dzintars' New Body Care Line Attracts Attention with Unconventional Names
Latvian cosmetics brand Dzintars has launched a new unisex body care collection “dear body, thank you”, drawing interest for its modern product names and mood-based concept.
The Latvian cosmetics brand Dzintars has unveiled a new unisex body care collection named “dear body, thank you”. The line includes a body wash (385 ml) and a body cream (200 ml) in four scents: citrus, warm amber, floral, and honey. Each scent comes with its own emotional theme and name, such as “Consider This My Renaissance” (new beginnings), “F*ck It, I Love You” (confidence), “Sorry for Being This Gorgeous” (ironic tenderness), and “Unsubscribe from Everything” (disconnecting from daily life).
On the social platform Threads, users have reacted to the new collection, particularly highlighting the product names. Some commenters suggested the names reflect Gen Z style, while others argued they are more reminiscent of millennials. One user remarked that the names are “a bit awkward”, pointing to possible millennial influence.
Anastasija Udalova, head of Dzintars, commented that the idea for the collection stemmed from the observation that in daily rush, people often neglect self-care. She noted that the products are designed to turn everyday body care into a mindful and enjoyable ritual, rather than a mechanical routine. Each scent is paired with a specific color code and emotional message to help customers choose based on their mood.
The new line is already available for purchase, aiming to attract a younger audience while maintaining the brand's traditional quality.
