One in four new cars registered in Norway in September was a Tesla Model Y
Norway registered 18,733 new passenger cars in September, with almost all of them fully electric — Tesla Model Y remained the top seller, though Tesla's market share has shrunk over the past year as Chinese brands gain ground.
Norway's car market continued its shift to electric vehicles in September, with 18,511 of the 18,733 newly registered passenger cars being fully electric — 98.8% of the total. Diesel and petrol cars accounted for only a few dozen registrations combined. The overall number of new registrations rose 31% compared to the same month last year.
The best-selling model was the Tesla Model Y, with 4,810 units registered, accounting for roughly a quarter of the entire new car market. Tesla as a brand held a 26.3% market share, keeping its lead in the country.
Competition intensifies
The Volvo EX30 took second place among models with 576 registrations, followed by the Mercedes-Benz GLC with 568 and the Toyota bZ4X with 567. Despite remaining the market leader, Tesla's share has fallen over the past year from 33.7% to 26.3%. Meanwhile, Chinese manufacturers BYD and XPeng together reached a combined 7.1% market share in September — more than double what they held a year earlier.
Electric vehicles become the dominant drivetrain
The trend is also visible across Norway's entire vehicle fleet: by the end of September, the country had more than 1.04 million registered electric passenger cars, representing 35.3% of all cars on the road. This makes electric vehicles the most common drivetrain type in Norway, surpassing both diesel and petrol cars.
