Ferrari in Estonia: A Dream That Never Ages – Luxury Car Demand Unfazed by High Prices
Despite prices starting at €250,000 and waiting lists years long, demand for Italian supercars Ferrari remains high. The distributor says Estonia offers great roads to enjoy these cars.

Italian supercar Ferrari continues to be a coveted dream, with prices from €250,000 and waiting lists for new models stretching years ahead. The average buyer is over 50, and according to distributor Torsten Kihlman, the purchase is highly emotional – often grown men act like children.
The brand is nearly 80 years old, and its iconic red color Rosso Corsa dates back to early racing victories in the mid-20th century. The 296 GTB model carries this racing heritage with an official top speed of 340 km/h, though actual performance is even higher.
The real hunt for collectors revolves around limited series. The SF90 XX, for example, has only 799 units worldwide, one of which is in Estonia. Its current market value is around €1.7 million.
Many wonder where to unleash such potential in a small country like Estonia. Kihlman claims the roads are fantastic – highways like Tallinn–Tartu or Tallinn–Pärnu are excellent. He dismisses the myth of poor roads. Recently, an event with about 20 Ferraris toured Estonian roads, and all participants enjoyed the experience.


